Digital banking platform SoFi Technologies has expanded access to its stablecoin, SoFiUSD, to nearly 15 million customers. The move marks one of the largest integrations of blockchain payments into a mainstream U.S. banking app.
Users can now buy, sell, and hold SoFiUSD directly inside the SoFi platform. The company also plans to enable stablecoin conversions and additional payment features in the coming months.
SoFiUSD Moves Into Retail Banking
SoFiUSD launched in late 2025 and runs on both the Ethereum and Solana blockchains. The stablecoin is fully backed by U.S. dollar reserves. Until now, the token mainly supported institutional settlements and enterprise payment systems.
With this rollout, SoFi becomes the first nationally chartered U.S. bank to provide a public blockchain stablecoin directly to retail banking customers.
The expansion reflects the growing connection between traditional finance and digital assets. Furthermore, banks and fintech companies are racing to build blockchain-based payment networks as stablecoin adoption accelerates.
Industry data shows the global stablecoin market has surpassed $318 billion. Analysts believe clearer regulations in the United States have encouraged financial firms to move deeper into crypto services.
GENIUS Act Supports Stablecoin Growth
The launch follows the passage of the GENIUS Act, a law designed to create clearer rules for dollar-backed stablecoins in the U.S. The legislation has opened the door for more regulated crypto products from banks and financial institutions.
SoFi executives said SoFiUSD is more than a trading asset. The company plans to introduce tokenized bank deposits tied to the stablecoin during the third quarter of 2026.
According to the company, users will be able to earn interest while still benefiting from FDIC insurance protections through the banking system.
SoFi Plans Broader Crypto Expansion
SoFi also confirmed plans to list SoFiUSD on the Bullish crypto exchange before the end of June. The listing could improve liquidity and attract more institutional participants.
Earlier this year, SoFi resumed crypto trading services after regulatory conditions in Washington became more favorable. The company also expanded blockchain payment tools for business clients.
Analysts say SoFi’s strategy may help it stand out from both traditional banks and fintech rivals by combining regulated crypto infrastructure with everyday consumer banking.
