Strategy Inc. has reached a major milestone in its Bitcoin journey. The Nasdaq-listed company announced its 100th reported Bitcoin purchase, adding 592 BTC to its growing corporate treasury. The firm playfully named the achievement the “Orange Century,” a nod to Bitcoin’s signature color.
This latest move reinforces Strategy’s long-term commitment to Bitcoin as a core balance sheet asset. Since 2020, the company has steadily accumulated the world’s largest cryptocurrency, positioning itself as a leader in corporate Bitcoin adoption.
A Milestone in Corporate Bitcoin Adoption
With this purchase, Strategy has now completed 100 documented Bitcoin acquisitions. The company tracks each buy on its official dashboard and discloses purchases through SEC filings. As a result, investors can follow its Bitcoin accumulation strategy in near real time.
In June 2025, Strategy reported holdings of about 592,100 BTC after acquiring 10,100 BTC in a single transaction. The latest 592 BTC purchase adds to that massive reserve and shows that the company remains active across market cycles.
Over the years, Strategy has adjusted its buying approach. Instead of relying only on large lump-sum purchases, it now mixes both small and large acquisitions. This flexible strategy allows the company to respond to changing market conditions.
How Strategy Funds Its Bitcoin Buys
Strategy uses several methods to finance its Bitcoin purchases, including:
- Preferred share offerings
- At-the-market equity programs
- Other equity financing initiatives
This diversified funding model supports steady accumulation while managing capital efficiently.
Institutional interest in Bitcoin continues to grow. Therefore, many analysts view Strategy as a bellwether for corporate crypto adoption. Executive Chairman Michael Saylor often signals purchases on social media, which sparks discussion across the crypto market.
As Bitcoin enters new price ranges, Strategy’s disciplined accumulation strategy sends a clear message. The company sees Bitcoin as a long-term store of value and a hedge against macroeconomic uncertainty. With 100 purchases now complete, Strategy shows no signs of slowing down.
